Topic: IDENTIFYING TRENDS AND FORCES SHAPING THE MARKET IN 2024

2024, a year that everyone is looking forward to and welcoming with the hope of a market rebound after 3 difficult years due to the pandemic, inflation and global economic recession. But recent developments have made the world economic picture in 2024 unpredictable.

The Business Management Group coordinated with partners to organize the event VIETNAM BUSINESS OUTLOOK 2024 to create a forum for leading Vietnamese entrepreneurs, famous economic experts and the business community to share opinions and discuss, to help everyone identify challenges and opportunities in 2024.

The VIETNAM BUSINESS OUTLOOK 2024 conference will find solutions to the following issues:

1. Macro Business Environment
   Analysis of macro trends shaping the market in 2024, impact on the market, and operations of Vietnamese enterprises?
2. Money Flow Shift
   Movement of global and regional investment cash flows in 2024, impact on Vietnam.
3. Consumption Trends
   Consumption trends, consumer behavior in the current period and forecasts for the coming years, under the impact of technology.
4. SME Enterprise Positioning
   Where do small and medium enterprises stand on the global and domestic economic chessboard?

CONFERENCE PROGRAM THE CONFERENCE INCLUDES THREE SESSIONS

Session 1: Keynote Speakers
Mr. Do Hoa (CEO – Tinh Hoa Quan Tri)
Mr. Bui Duy Khanh (Business Director of Capital Markets – HSBC Vietnam)
Mr. Dzung Nguyen (Executive Director – NielsenIQ)
Session 2: Panel Discussion with the participation of:
Journalist Tran Phi Tuan (economic journalist, worked at Tuoi Tre, Forbes Vietnam, TBKTSG, Master of Public Administration)
Ms. Vu Kim Hanh (Chairwoman of the Association of Vietnamese Enterprises of High-Tech Enterprises, Director of BSA Center)
Ms. Kha Le Trinh (Strategic Partnership Manager – TikTok for Business)
Mr. Dzung Nguyen (Executive Director – NielsenIQ)
Mr. Do Hoa (CEO – Tinh Hoa Quan Tri)
Mr. Bui Duy Khanh (Business Director of Capital Markets – HSBC Vietnam)
Mr. Luu Nhat Tuan (Vice President of HCMC Food and Beverage Association) HCM FBA)
Session 3: Questions and Answers

ATTENDANTS

State-owned enterprises
Joint stock enterprises
Private enterprises
Start-up entrepreneurs
Business service organizations
Economic and business research organizations
Government agencies related to economics and business

PROGRAM CONTENT

13:00 – 13:30: Welcoming Guests and Networking
13:30 – 13:40: Opening Performance
13:40 – 13:50: Opening Remarks
13:50 – 14:00: Appreciation to Sponsors
14:00 – 15:00: Keynote Speaker (1h10’)
14:00 – 14:30: Macroenvironmental Developments and Impacts on Vietnam
14:30 – 14:50: Investment Cash Flow and Vietnam Market
14:50 – 15:10: Consumption Trends, Consumption Behavior Under the Impact of Economic Situation, The Role of Technology in Customer Purchasing Behavior
15:10 – 15:25: Teabreak
15:25 – 16:55: Panel Discussion: Response of Vietnamese enterprises to market developments. Identifying challenges and opportunities (60 minutes)
16:55 – 17:30: Q&A
17:30 – End of conference
VENUE: 272 Conference Center
No. 272 ​​Vo Thi Sau, Ward 7, District 3, Ho Chi Minh City

Register to attend at:https://qldn.org/